Dental Practices: What Kind of Social Media Dog Are You?
There are many different ways to be successful with social media By successful I mean, how will you benefit from social media marketing? Some people... Read More
The State of Social Media in Dentistry 2014/2015
Are you wondering what’s happening in social media today? What’s working—and not? What are we seeing? According to Pew Internet Project’s research, 74% of online adults... Read More
How To Use #Hashtags for #DentalMarketing
Love them or hate them, hashtags are everywhere. Used correctly, hashtags can help supercharge your social media content. On the other hand, use them without... Read More
How to Avoid Social Media Burnout
Has your Facebook feed lost its appeal? Feeling like your Twitter isn’t interesting anymore? Wondering how you’ll ever keep up with Google Plus? Here are... Read More
5 Things You Should Expect From Your Social Media Marketing Provider
Many practices have implemented an internal social media manager. For those who haven’t, most work with a social media marketing provider. In other words, those... Read More
Dental Practice Social Media Manager – Sample Job Description
The role of social media manager is fast becoming a practice standard. Is your practice positioned to succeed? As social media becomes more accepted as... Read More
Social Media and Legal Considerations for Dentistry
As social media use in dentistry evolves, questions, quandaries, and unfortunately legal risks grow too. I recently had the pleasure of presenting alongside the brilliant... Read More
Word of Mouth, Online Reputation and Silver Bullets
“Opportunity is missed by most people because it is dressed in overalls and looks like work.” – Thomas A. Edison How can practices get TONS... Read More
5 Social Media Things Your Practice Needs To Stop Doing – Right Now
Social media continues to evolve. The marketplace has gotten more crowded. There are more moms than teens on Facebook, and what worked last year is... Read More
Top Five Social Media Mistakes of 2013
1) Total outsourcing – I talk with doctors on a regular basis who are frustrated or feel burned. They tell me they’ve paid for subscription... Read More