Dental Practices: What Kind of Social Media Dog Are You?
There are many different ways to be successful with social media By successful I mean, how will you benefit from social media marketing? Some people... Read More
Referral Marketing Works for Dentists- But Don’t Just Take My Word For It
If you’re like most dentists today you’re probably wondering how you can get more quality new patients without having to invest thousands of dollars. In... Read More
Dental Newsletters – What’s Better Digital or Hardcopy Versions?
The correct answer is both mediums used together is best. Why? You might ask, “With so many marketing companies now offering e-newsletters, isn’t digital the... Read More
Dental Marketing That Sticks
As consumers we are bombarded each day with thousands of advertising messages. This environment creates mind clutter which makes it hard for patients to remember... Read More
SOS Dental Marketing
If you’re like many dental practices today you may be looking for ways to stimulate business… One tried and true tactic is a basic phone... Read More
Stop Losing Dental Patient Referrals
Many dentists realize the value of referrals, yet few communicate with their patients on a regular basis… This results not only in lost referrals, but... Read More
Dental Patients Lost By Email
Ever consider not answering your practice phone? Just let the phone ring and ring and you never pick up… this is similar to what happens... Read More
Feed Minds – Fuel Your Dental Practice
Today I heard a dental assistant say she would really love to attend more CE and keep learning. I always love to hear someone ask... Read More
Who Should Sell Treatment – Dentist or Team Member?
The correct answer is everyone should sell treatment in your office. By this I don’t mean you should have your entire team running about pitching... Read More
Video During Dental Case Presentation – Use It or Lose It?
A dentist recently asked if I thought using CD-Rom or video during case presentation was worthwhile… My answer, yes absolutely; however be sure to always... Read More