Facebook Marketing Measurement – Evaluating the Effectiveness of Your Efforts
Many practices have already begun Facebook marketing. If you are one of them, have you considered how you will track your effectiveness? As with any... Read More
Move Over Small Talk – How Social Media is Revolutionizing New Patient Experiences and Referrals
You have a new patient sitting in your treatment chair. What is the conversation you’ll have with that patient? Masters at small talk will... Read More
Social Media Etiquette for Doctors – How Using Numbers As A Guide Can Mislead You
What is your primary objective for being on Facebook or Twitter? Are you interested primarily in link-building, solely for “SEO” purposes? Perhaps you are interested... Read More
What Is The Social Media Marketing Tool Of Choice For Dental Marketing? 2 min. Audio Snippet
This week’s Featured 2 Minute Audio Snippet: Dentist Social Media Tool of Choice Or listen to the entire interview:
Social Media Etiquette for Doctors – How To Ask Patients To “Like” You …
A new situation has arisen. For anyone who owns a Facebook Business Page, this is a new problem many of us can relate too. Just... Read More
Audio Snippet: Social Media & Referral Marketing for Dentists (2 Min.)
Each week, we’ll feature a 2 minute snippet / excerpt from Rita Zamora’s recent podcast interview “Social Media & Referral Marketing for Dentists” conducted by JB Brathwaite... Read More
Social Media Etiquette for Dental Professionals – Should Social Media Marketing Be Outsourced?
Can social media marketing be outsourced? That’s a common question I hear from dentists and practice managers. The answer is yes—except not entirely … For... Read More
What Is THE Hottest Dental Marketing Tool Today
Video for healthcare marketing is hot, hot, hot!! I spent yesterday morning at the RockyMountain PBS studio at the Colorado Healthcare Communicators meeting. This months... Read More
Social Media Etiquette for Dental Professionals – Mind Your Post Frequency
Would you send someone ten or twenty emails in a row? I’ve recently seen several examples of multiple Facebook business page posts blasted out one... Read More
