Where is Your Facebook Page Headed – How to Create A Basic Facebook Marketing Plan for Your Practice
Would you get into a car without knowing where you are going? Seems silly, however many practices dive into social marketing without plans. A... Read More
Facebook Marketing Measurement – Evaluating the Effectiveness of Your Efforts
Many practices have already begun Facebook marketing. If you are one of them, have you considered how you will track your effectiveness? As with any... Read More
Move Over Small Talk – How Social Media is Revolutionizing New Patient Experiences and Referrals
You have a new patient sitting in your treatment chair. What is the conversation you’ll have with that patient? Masters at small talk will... Read More
The Trouble With Discounts In Dentistry …
Are you using discounts or free offers to recruit clients to “like” your Facebook Page? Many businesses are—as well as dental practices. While offering something... Read More
Social Media Etiquette for Doctors – How Using Numbers As A Guide Can Mislead You
What is your primary objective for being on Facebook or Twitter? Are you interested primarily in link-building, solely for “SEO” purposes? Perhaps you are interested... Read More
Is Social Networking Scientifically Proven To Build Trust?
Can social networking really mimic an in-person connection in our brain? It seems science has now shown, at least in this experiment, that oxytocin... Read More
What Is The Social Media Marketing Tool Of Choice For Dental Marketing? 2 min. Audio Snippet
This week’s Featured 2 Minute Audio Snippet: Dentist Social Media Tool of Choice Or listen to the entire interview:
Social Media Etiquette for Doctors – How To Ask Patients To “Like” You …
A new situation has arisen. For anyone who owns a Facebook Business Page, this is a new problem many of us can relate too. Just... Read More
Audio Snippet: Social Media & Referral Marketing for Dentists (2 Min.)
Each week, we’ll feature a 2 minute snippet / excerpt from Rita Zamora’s recent podcast interview “Social Media & Referral Marketing for Dentists” conducted by JB Brathwaite... Read More