Recession Marketing for Dentists, What’s Hot & What’s Not
To thrive in these economic times it’s best to focus your marketing dollars on retention, case acceptance, word-of-mouth and referral strategies. Concentrate your efforts amongst... Read More
Recession Marketing Tips for Dentists
Lay-offs, rising grocery bills and a flood of bad economic news in the media are causing consumers to tighten their purse strings… How can dentists... Read More
1 Sign You May Be Suffering From Dental Marketing Avoidance
Are you constantly investing in new equipment or treatment training with the hope that this one new technology or skill will attract droves of new... Read More
SOS Dental Marketing
If you’re like many dental practices today you may be looking for ways to stimulate business… One tried and true tactic is a basic phone... Read More
Does Your Dental Practice Need A Checkup?
When was the last time you heard one of your patients complain? We all know that too many complaints are a sign that things aren’t... Read More
Dental Patients Lost By Email
Ever consider not answering your practice phone? Just let the phone ring and ring and you never pick up… this is similar to what happens... Read More
Feed Minds – Fuel Your Dental Practice
Today I heard a dental assistant say she would really love to attend more CE and keep learning. I always love to hear someone ask... Read More
Dental Marketing Flailing? Take A Look At Your Wheel…
No, it’s not your car wheels, but your marketing wheel that will reveal why problems exist. Imagine a wheel with spokes, much like a bicycle... Read More
Who Should Sell Treatment – Dentist or Team Member?
The correct answer is everyone should sell treatment in your office. By this I don’t mean you should have your entire team running about pitching... Read More
The Best Way To Get Patients To Buy
Dr. Tony Alessandra, author of the book Collaborative Selling, says, “The commando approach to selling is obsolete. It does not foster referrals, references, repeat business,... Read More