Who Is An Ideal Patient And Why Should Dentists Care?
Some dentists use their new patient “numbers” as a gauge to determine how healthy their practice is. However they don’t always realize that in some... Read More
Dental Marketing Made Easy, Quick And Affordable
Many dentists today are buckling down on expenditures – and marketing. On the other hand, business is slow and you still need to get patients... Read More
Does Your Dental Practice Need A Checkup?
When was the last time you heard one of your patients complain? We all know that too many complaints are a sign that things aren’t... Read More
Stop Losing Dental Patient Referrals
Many dentists realize the value of referrals, yet few communicate with their patients on a regular basis… This results not only in lost referrals, but... Read More
Dental Marketing Flailing? Take A Look At Your Wheel…
No, it’s not your car wheels, but your marketing wheel that will reveal why problems exist. Imagine a wheel with spokes, much like a bicycle... Read More
Who Should Sell Treatment – Dentist or Team Member?
The correct answer is everyone should sell treatment in your office. By this I don’t mean you should have your entire team running about pitching... Read More
The Best Way To Get Patients To Buy
Dr. Tony Alessandra, author of the book Collaborative Selling, says, “The commando approach to selling is obsolete. It does not foster referrals, references, repeat business,... Read More
Dental Marketing Gone To The Dogs
Some of the most successful dentists I know share a bit of personality with their patients. They may love dogs, fishing, golf, church, music, travel,... Read More
