What Dentists Need to Know About Short-Form Social Media Videos
Let’s face it, short-form videos (videos under one minute) have taken over social media platforms. Brands and influencers are all-in on posting choreographed dances, trendy... Read More
Social Smiles: How Dentists Can Utilize Social Media to Attract Top Team Members
Have you heard the recommendation “always be hiring”? Are you in need of a team member right now? Or perhaps you are looking to retain... Read More
Instagram Marketing Best Practices and Tips for Dentists
Social media platforms like Instagram have become essential marketing tools for dentists. With over 100 million monthly active users, Instagram is an excellent platform for... Read More
Rethinking “Influencer” Marketing for Dental Practices
Most of us have heard the term “influencer” by now. Typically this evokes a vision of someone with thousands or millions of followers telling us... Read More
The Number One Reason Your Dental Practice’s Social Media is Falling Flat — And What To Do About It
Do you wish your social media presence looked different? Some of the wish list items I hear from dentists are that you want your Facebook... Read More
The “Trend” To Be Cautious Of On TikTok
There is a “trend” on social media, specifically on TikTok, that dentists should be aware of: the younger generations are exceptionally aware of misinformation. Millennials... Read More
Tell Me You’re The Best Dentist For Me Without Telling Me
From a business standpoint, some social media posts make sense at first glance and some may not. Let’s break down what makes a post “good”... Read More
What is a Landing Page?
A landing page, at its most basic level, is a page on a website that people “land” on, generally from ad campaigns. If you search... Read More
5 Reasons Your Practice Should Be On Instagram
#1 The Numbers Instagram is HOT! The social media platform now has more than 1 billion monthly active users, and was the fastest growing social... Read More
5 Things Social Media Managers Want Dentists to Know
Everyone has a different level of familiarity with social media and how to use it. You may have a personal Facebook page and post to... Read More