The Future Of Dental Marketing – Are You Aware
Today we have an abundance of fresh (environment friendly, green) marketing options available from internet marketing to social media to blogs- and referral marketing of course. The major difference between the direction marketing and advertising is headed from that of the past is conversation...
The Best Way To Boost Dental Specialist Referrals
The best way for dental specialists to increase referrals is by marketing actively. Think face-to-face meetings with referring dentists. In person meetings will produce higher... Read More
Dentists- Is Your Marketing Struggling To Keep Up?
During times of economic hardship, many dental practices turn to marketing for relief. However time and again, some dentists find themselves overwhelmed with their day-to-day tasks and consequently their marketing lags behind...
The Top Two Absolute Best Ways For Dentists To Market Today
Referral and online marketing can work hand in hand for your practice. Online marketing will allow new patients to research and “shop you” before their first visit and referral marketing will help ensure a good patient experience- and, hopefully, a long term relationship built on trust (the type that motivates referrals).
Referral Marketing Works for Dentists- But Don’t Just Take My Word For It
If you’re like most dentists today you’re probably wondering how you can get more quality new patients without having to invest thousands of dollars. In... Read More
Dental Newsletters – What’s Better Digital or Hardcopy Versions?
The correct answer is both mediums used together is best. Why? You might ask, “With so many marketing companies now offering e-newsletters, isn’t digital the... Read More
Recession Marketing for Dentists, What’s Hot & What’s Not
To thrive in these economic times it’s best to focus your marketing dollars on retention, case acceptance, word-of-mouth and referral strategies. Concentrate your efforts amongst... Read More
Online Referral Facilitation Tool for Dentists- Product Review- Featured Product: LinkBox®
Convert your website visitors into patient appointments and referrals… LinkboxTM is a website add-on that provides valuable marketing tools to any existing website. LinkBoxTM encourages... Read More
Dental Case Presentation- Product Review- Featured Product: Henry Schein® GURU
On a scale of 1 to 10 with 10 being best, I rate Henry Schein® GURU a 10+. After years of personally presenting thousands of... Read More
Academy of Dental Management Consultant’s 2008 Meeting
I’m back… spent last week in Texas at the ADMC meeting with experts like Lynda Kizer, president of Lynda Kizer & Associates. The ADMC hosts... Read More