Social Media Marketing for Dentistry – Don’t Knock It Until You Try It
While most of us are aware of the value of being found on the internet, many marketers and dental practices are still struggling with the... Read More
The Future Of Dental Marketing – Are You Aware
Today we have an abundance of fresh (environment friendly, green) marketing options available from internet marketing to social media to blogs- and referral marketing of course. The major difference between the direction marketing and advertising is headed from that of the past is conversation...
Will Direct Mail Become The “American Auto Industry” of Marketing?
Direct mail is down for the first time in 60 years. It is expected to decrease again this year… Amongst other issues, including the drive... Read More
Dentists- Is Your Marketing Struggling To Keep Up?
During times of economic hardship, many dental practices turn to marketing for relief. However time and again, some dentists find themselves overwhelmed with their day-to-day tasks and consequently their marketing lags behind...
The Top Two Absolute Best Ways For Dentists To Market Today
Referral and online marketing can work hand in hand for your practice. Online marketing will allow new patients to research and “shop you” before their first visit and referral marketing will help ensure a good patient experience- and, hopefully, a long term relationship built on trust (the type that motivates referrals).
Dental Marketing…Tsunami Changes Ahead– or Not?
Social media, blogs, podcasts, video… Have you heard about the massive tidal wave of marketing options that will affect us all?
When The Newspapers Are Gone, Where Will Dentists Spend Their Advertising Dollars?
Last week, the Rocky Mountain News closed its Colorado doors. As newspaper subscribers and advertisers continue to drop away, and additional newspapers fold, where do you think dentists will invest their advertising dollars?
5 Fresh Dental Marketing Tips To Help Boost Your Bottom Line in Today’s Economy
Marketing is much more than advertising and getting new patients in the door. As you launch traditional marketing tactics, consider these timely suggestions as well. Direct from recent hands-on experience...
Dentists – Word of Mouth is Waiting For You
Remember when people were saying, “Someday every business will need a website”… or someday everyone will have a cell phone and email account? Today, the... Read More
Dental Marketing That Consistently Delivers – Part Two
Once you’ve mastered the basics in marketing (reference Part One of this blog article if you missed it), then you are ready for Level II... Read More