Social Media’s Value – It’s Not You, It’s Me
Are you wondering if social media marketing is worthwhile? The issue in questioning social media’s value often comes down to expectations. In conferences, Facebook groups... Read More
How to Avoid Social Media Burnout
Has your Facebook feed lost its appeal? Feeling like your Twitter isn’t interesting anymore? Wondering how you’ll ever keep up with Google Plus? Here are... Read More
5 Things You Should Expect From Your Social Media Marketing Provider
Many practices have implemented an internal social media manager. For those who haven’t, most work with a social media marketing provider. In other words, those... Read More
Dental Practice Social Media Manager – Sample Job Description
The role of social media manager is fast becoming a practice standard. Is your practice positioned to succeed? As social media becomes more accepted as... Read More
Social Media and Legal Considerations for Dentistry
As social media use in dentistry evolves, questions, quandaries, and unfortunately legal risks grow too. I recently had the pleasure of presenting alongside the brilliant... Read More
Word of Mouth, Online Reputation and Silver Bullets
“Opportunity is missed by most people because it is dressed in overalls and looks like work.” – Thomas A. Edison How can practices get TONS... Read More
Social Media – Transparency for Consultants, Experts, Speakers and Thought Leaders
What makes blog and social media content good? As a consultant or thought leader, how do you judge whether your blogs, tweets and posts are... Read More
5 Social Media Things Your Practice Needs To Stop Doing – Right Now
Social media continues to evolve. The marketplace has gotten more crowded. There are more moms than teens on Facebook, and what worked last year is... Read More
Top Five Social Media Mistakes of 2013
1) Total outsourcing – I talk with doctors on a regular basis who are frustrated or feel burned. They tell me they’ve paid for subscription... Read More
Patients Singing your Praises Everywhere – Guest Post
These days it may only take one negative review to harm a dentist’s online reputation. Now is a great time to consider how your practice... Read More
