Stop Losing Dental Patient Referrals
Many dentists realize the value of referrals, yet few communicate with their patients on a regular basis… This results not only in lost referrals, but... Read More
Dental Patients Lost By Email
Ever consider not answering your practice phone? Just let the phone ring and ring and you never pick up… this is similar to what happens... Read More
Feed Minds – Fuel Your Dental Practice
Today I heard a dental assistant say she would really love to attend more CE and keep learning. I always love to hear someone ask... Read More
Dental Marketing Flailing? Take A Look At Your Wheel…
No, it’s not your car wheels, but your marketing wheel that will reveal why problems exist. Imagine a wheel with spokes, much like a bicycle... Read More
Who Should Sell Treatment – Dentist or Team Member?
The correct answer is everyone should sell treatment in your office. By this I don’t mean you should have your entire team running about pitching... Read More
Dentists – Need Great Leadership?
Where do you turn for motivation, inspiration and leadership? I recommend Dr. Barry Polansky’s products and services. Visit his website academyofdentalleadership.com. There you’ll find teleseminars,... Read More
Video During Dental Case Presentation – Use It or Lose It?
A dentist recently asked if I thought using CD-Rom or video during case presentation was worthwhile… My answer, yes absolutely; however be sure to always... Read More
What REALLY Matters
Attended a funeral today and I’m reminded what really matters… This morning I remembered to tell my husband I loved him before he left for... Read More
The Best Way To Get Patients To Buy
Dr. Tony Alessandra, author of the book Collaborative Selling, says, “The commando approach to selling is obsolete. It does not foster referrals, references, repeat business,... Read More
Dental Marketing Gone To The Dogs
Some of the most successful dentists I know share a bit of personality with their patients. They may love dogs, fishing, golf, church, music, travel,... Read More
