Google, Google and More Google For Dentists
Noah Levine, Senior Editor of Dental Products Report interviewed me recently for this timely article, Do You Google Yourself?: “Recommendations from friends are still a... Read More
Dentists, Say Goodbye To Advertising, Technology & Behaviors As We Know Them
Say goodbye to TV commercials (as we know them), phone books, yellow pages and advertisements and newspapers made from dead trees … Check out Wired... Read More
The Secret Ingredient For Successful Dental Marketing
Why do some marketing programs work for one practice and not others? If your practice has better technology, nicer referral cards and the best website … How can another practice that has none of those be more successful?
Is Your Dental Practice Making A Mistake By Marketing?
The first thing to consider before investing in marketing is, “How well are you doing with the patients you already have?” If you cannot answer... Read More
Dental Referral Marketing Tip of The Day
The fastest way to halt future patient referrals is to do nothing. When patients receive no recognition or response from you, they wonder if they... Read More
Social Media Marketing for Dentists – Tip of The Day
Before launching social media marketing, ensure you have the appropriate staff to support the necessary efforts. A common question I’m hearing from dentists is, “How... Read More
Where Have I Been?
Followers, friends, I’ve spent the last several weeks absorbed in updating my ebook The Referral System How-To Guidebook For Dentists. I vowed to treat my... Read More
So Why Aren’t More Dentists On Facebook?
Hint, hint… Once the Yellow Pages® is on board with Facebook®, that’s another good sign it’s safe for dental practices to sign up too. This... Read More
Dental Marketing Tip Of The Day
What does your online marketing say about you? Does it say, “I’ve got URLs all over the web- but none of them has any content... Read More
Social Media Marketing in Dentistry – An Extension of Referral Marketing
It’s all about relationships. The most successful dentists and teams know that patient relations are paramount when it comes to referrals and good case acceptance. ... Read More