Should Specialists, Oral Surgeons, Periodontists, Endodontists, Market With Social Media?

I had a conversation with a periodontist who told me he didn’t think social media was relevant for his specialty. He explained his relationships with patients are generally short term, therefore there is no need to relationship build like a general dentist would … I completely disagree! Strong relationships are the foundation of word of mouth, referrals, and online reviews—regardless of general or specialty practice.

Read on to learn how progressive specialists who “get” the value of social media are leveraging the tools with great success! Should Specialists Market With Social Media?  Published in the February edition of The Progressive Dentist Magazine. Featuring Dr. Manny Ngoh, endodontist at Augusta Endodontic Center, and Dr. Eric Barnes, oral surgeon at Chico Oral Surgery and Implant Center.